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Behind the scenes of a French crypto giant! | Thibaut Boutrou (Media)

04 November 2024
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DUT benches at the Metz incubator

Thibaut discovered cryptos in 2016, a bit by chance. At the time, he was training in business management and spent more time at the Metz incubator than in the classroom. It is there that he meets Owen Simonin, with whom chemistry works immediately. The founding idea was born shortly after: to make the Cryptocurrency mining accessible to everyone.

Just Mining: democratizing an obscure technology

In its early days, Just Mining offered a very simple solution: buy a configured machine and receive cryptos at home. The name of the products? bob, Super Bob, Mega Bob. A fun concept but rooted in a real investment logic: to make the available electricity profitable by generating cryptocurrencies.

Problem: The increasing energy cost And the professionalization of the sector quickly make this model difficult for individuals to use. Just Mining pivots.

From proof of work to proof of stake

In 2019, the team switched to Staking (Proof of Stake): an alternative to mining where cryptocurrencies are immobilized to validate transactions, in exchange for a return. The infrastructure remains technical, but more ecological, more liquid, and more accessible.

Birth of Meria: new brand, same mission

In 2022, Just Mining becomes Meria. An assumed transformation that marks a desire to open up to more institutional profiles and to expand the offer:

  • Decentralized blockchain validators
  • Crypto investment platform (purchase, staking, release in euros...)
  • B2B support for CGP, family office and managed management

Meria, today is more than 50 employees, a comprehensive regulation in France (AMF/ACPR), and a clear ambition: to professionalize crypto investment.

Crypto winter, entrepreneurial resilience

Thibaut has experienced cryptos in his sweat: wild bull markets, trying bear markets. The most striking episode? The collapse of the Terra/Luna ecosystem (50 billion dollars evaporated in 72 hours), which shook the entire sector. But Meria held on. Without raising funds. Without dismissal.

What sets Meria apart from ephemeral platforms: careful management, a close-knit team, and a long-term vision.

Global adoption, multiple uses

“In France, we can do without Bitcoin. But elsewhere, it's sometimes a question of survival.”

Thibaut mentions the use cases in Ukraine, Africa or Latin America: galloping inflation, devalued currencies, a failed banking system... For these populations, cryptos are not a speculative bet, but a tool of sovereignty.

Starting in 2025: too late? Definitely not.

The crypto ecosystem has matured. We are entering it today out of conviction, not because of fashion. Classic mistakes? Follow the gurus, seek disproportionate returns, forget to set a clear objective.

“The right amount to invest is the amount you sleep with.”

With one euro or one million, the same principles apply: caution, curiosity, patience.

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